On their way to Caba San Lucas, the cast and crew of a low-budget film get lost and come upon "La Sangre De Dios", a ghost town with a spine-tingling legend about an insane Mexican wrestler. The leader of the pack and first time director, Alphonse, likes the town's gritty appearance and decides it would be the perfect setting for his film. The crew positions the camera and snaps on the lights. When Alphonse yells "Action!", it arouses the famous and now insane Luchador, "El Mascarado" (The Masked Man), who begins a game of his own. One by one, the cast and crew are snatched, beaten and dragged to a bloody death. The few left alive must figure out how to beat the wrestler at his own deadly game, or die trying.