Homevid label Genius Products has inked an exclusive distrib agreement with Tartan USA – the U.S. arm of Blighty distrib Tartan Films – to release Tartan’s library domestically on DVD, according to Variety. Genius also will distribute all new releases from Tartan’s Tartan Video USA label as part of the pact. Tartan’s library was formerly distributed by TLA Releasing. The first title to roll out under the pact will be Korean pic Cello, which will be marketed under Tartan’s Asia Extreme genre imprint. The film, which is about a cellist haunted by strange happenings after a car wreck, will be available on homevid July 25. Tartan has a library of about 40 films, including the Asia Extreme series. Its recent rollouts include Asian import “Oldboy” and Michael Winterbottom’s “9 Songs.”
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